Insights for Founders

Practical decision science for founders. Runway, fundraising, hiring, and strategy — through the lens of probability.

LTV:CAC Ratio Explained for SaaS Founders

The LTV:CAC ratio is one of the most important unit economics metrics for SaaS. This guide explains how to calculate it, what good looks like, and how to improve it.

Feb 25, 2026 — Vishesh Khurana

How to Calculate Your True Runway

A single forecast is a trap. Learn how to build defensible runway scenarios using confidence intervals instead of gut feel.

Feb 24, 2026 — Nikita Kapoor

Building a Data-Driven Culture

The best founders don't just track metrics — they build systems where every team member understands the numbers.

Jan 15, 2026 — Dev Mehta